Category Archives: Reputation and Issues Management

Marketing Takeaways From An Election To Forget

All the controversy aside, there are a few things worth remembering from the way the candidates managed marketing and communications in this recent presidential election.We all tend to ignore the fundamentals at times and this serves as a reminder that … Continue reading

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Medical device makers get into the advertising business

Medical device makers are, at last, dipping their toes in the direct to consumer advertising waters. In a January 17th article in the Minneapolis Star Tribune Medical device makers get into the ad game, heating up ethics debate  reporter Joe … Continue reading

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The Economist Weighs In On Data Security

We mentioned earlier in this space, outsourcing security and regularly testing your defenses are two specific ways to get better at protecting yourself. But here’s one approach that is plausible but rarely used. Apply deception. Deliberately plant data with enticing … Continue reading

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Crisis Damage Quantified

Occasionally we see it….data that deliver metrics on behavior. A recent article in the Wall St. Journal “At Work: An Executive’s Misdeeds Often Prove to Be Costly” cited a Mississippi State University , Drexel University study that suggests bad behavior … Continue reading

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Lessons from The Interview

Never mind that North Korea’s Supreme leader Kim Jong-un was able to get into the SONY organization’s files and embarrass Seth Rogan and a handful of SONY executives, the real culprit is organized crime and the burgeoning market for consumer … Continue reading

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A Solid Plan at Cadillac

News in the Wall St. Journal (paid subscription) is that the new head of Cadillac, Johan de Nysschen, will take steps to revive the brand in light of sluggish sales in the USA. His approach is practical but it may … Continue reading

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Wearable technology. Imagine that!

A growing trend in communications was highlighted by Apple yesterday in its announcement of new products, including the iPhone 6 and the Apple Watch. Wearable technology. Samsung and other competitors are already there in a big way. Now comes the … Continue reading

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Lessons from the world of sports

Digital communications are so fast that it is hard to recall or otherwise repair messages if you deliver that occasional mis-statement. Social media has made sure of that. Now we see further proof from the sports world of all places. … Continue reading

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Into Battle Without Armor

That’s what one regional official of the Susan G. Komen for the Cure foundation commented it felt like. “We were eaten alive,” said one. Another commented that “there was no crisis management plan…they were completely caught off guard.” The furor … Continue reading

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That Just Happens To Other People, Right?

We have talked in this space about the inability to prepare and to be ready for imminent crisis making the actual crisis more difficult than it has to be. Whether it is Penn State or Herman Cain or Hewlett Packard, … Continue reading

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